Fritillaria – a flower with history and character
Delicate, intriguing, and with an unexpected twist—Fritillarias are unlike any other cut flower. Whether you prefer deep, mysterious hues or soft, crown- or bell-shaped flowers that add elegance to arrangements, these blooms leave an unforgettable impression.
Fritillarias belong to the Liliaceae family and have been admired for centuries. Their origins span across Europe, North Africa, and Asia. During the Renaissance, they frequently appeared in still-life paintings as symbols of refinement and prestige. Their unique forms and enchanting colors made them a favorite among botanists and artists alike.
Today, these bulb flowers still hold that aura of exclusivity. Less common than roses or tulips, they offer a rare and unique appeal—something florists and designers are always looking for.
What makes Fritillarias so special?
Fritillarias stand out for several reasons. The first thing that catches the eye is their strong presence. Despite their delicate appearance, they have a bold architectural quality, making them excellent focal points in bouquets and arrangements.
Their striking colors also demand attention: from deep purples and bronzed hues to creamy whites and fiery oranges. Their drooping, bell-shaped flowers create a soft and elegant look. And let’s not forget their limited availability, making them a highly sought-after cut flower, especially for florists and designers aiming to create something truly unique.
Meet the growers behind the Fritillarias
Fritillaria growers are rare. Finding a good one is like searching for a needle in a haystack. Fortunately, at All I Am Flowers, we collaborate with two exceptional specialists: C. Hogewoning and De Jong-Velsma.
C. Hogewoning, based in the bulb-growing region of Katwijk, just south of the world-famous Keukenhof gardens, is renowned for its expertise in specialty cut flowers. This season, he is offering two exceptional Fritillaria varieties through All I Am Flowers:
Fritillaria Persica – With its deep, almost black-purple blooms, this variety brings a dramatic and sophisticated element to any floral composition. The tall, stately stems and clusters of bell-shaped flowers make it an ideal choice for striking arrangements.
Fritillaria Ivory Bells – Looking for something softer? This creamy white ‘Persica’ variety is the perfect choice. Its subtle, elegant flowers blend beautifully with both muted and bold color palettes.

In addition to being a grower, De Jong-Velsma is also a breeder of Fritillarias and the creator of new crown imperial varieties. This Frisian company offers a range of spectacular orange-hued varieties that add warmth and energy to spring bouquets and floral arrangements:
Fritillaria Orange Beauty – Available until week 18 (end of April). This variety takes the orange theme to the next level with striking, fiery blooms that instantly draw attention. Ideal for weddings, grand events, and statement floral pieces.
Fritillaria Red Beauty – A late-season bloomer with a sculptural presence. Its deep red, bell-shaped blooms elegantly hang from tall, arching stems, crowned with a playful tuft of green foliage. Perfect for bold and atmospheric bouquets.
Fritillaria Yellow Beauty – Available from March. A sunlit statement flower that brings warmth and elegance to any floral design. Its golden-yellow, drooping bell flowers contrast beautifully with deep greens, soft pastels, or striking complementary hues.
Fritillaria Orange Sweet – Available until the end of March. With its warm orange tone, this variety complements both rustic and modern arrangements. It adds a touch of color without overpowering the bouquet. A bonus for those sensitive to scents: Orange Sweet has a very mild fragrance!
At All I Am Flowers, we work with the best growers to bring the most exquisite Fritillarias to the market. Want to create something unique with these exclusive flowers? Get in touch with us and discover the unparalleled charm of Fritillarias in your floral designs!
